Is the position of print technology threatened in this digitalised era? In 1990’s, magazines in the US has a notably 50% decline in its advertisement pages in comparison with 1980’s. Readership has decreased over time. Print is no longer the first choice of medium with its given limitations.
Despite of these figures, some designers think that to assume it’s nearly the end of print technology is premature.
… no matter what print is (or isn’t), words are just ideas waiting to be read. And reading will never die. Reading is your ticket to the world.
– Jessica Helfand
Like print, digital is just another platform of graphic design expression. Typography is a big part of graphic design. It’s function is to present words and meanings. As long as messages need to be conveyed, communication will be carried forward on both platforms through type.
David Carson, who published RayGun in the 90’s, is someone who has no problem with the debate about the print and screen technology. He mainly adopts the spirit of digitalisation into his editorial layout. To him, the end of print means the beginning of this marriage, which is relevant in that era.
LCC MAGD GROUP V 
It’s fair to say, printing might not be as big as it used to be. One thing that will always be on actual print though is packaging.
Except record sleeves 😦